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If you're looking for a unique reward gift, you've come to the right place. Please take a look at how ZLB Plasma Services is using custom phone cards as incentives: ZLB Plasma Services (www.zlbplasma.com), one of the largest collectors of human plasma in the world, is dedicated to the collection of plasma for life-saving therapies. ZLB Plasma Services operates plasma collection centers across the United States and in Germany. The company is part of the ZLB Behring group that is owned by CSL Limited, based in Australia. ZLB Behring was formed when CSL acquired Aventis Behring (and Aventis Bio-Services). The group has aproud heritage dating back to the scientific efforts of Nobel Prize winner Emil von Behring and the renowned efforts of the Swiss Red Cross. CSL was founded in Melbourne, Australia in 1916 to supply vaccines for the Australian Government. It became a private company listed on the Australian Stock Exchange in 1994. CSL Limited has grown rapidly through strategic acquisitions and investment to become a successful global specialty biopharmaceutical company with over 7000 employees. As part of an exciting, summer donor recruitment promotion entitled "Let Freedom Ring", ZLB Plasma Services gave away hundreds of phone cards as incentives to donate plasma. The connection between the July Fourth holiday and free prepaid phone cards was popular among donors. The phone card was used as a promotional reward for existing ZLB Plasma Services' donors and to encourage them to donate more frequently. For this particular promotion, they tied the Fourth of July and the ringing of phones to create appeal and action. The promotion added real value in educating potential and existing plasma donors about the value of plasma and plasma based therapies.
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