How Custom Phone Cards can help your Business:
Connect to your future Clients, lower you outbound Call Volume

	Listen to the Custom Greeting (WAV)
	Listen to the Custom Greeting (WAV)

Hammer Marketing is a full service marketing agency primarily serving automotive clients. Their goal is to promote automotive products for clients while upholding a high level of integrity and ingenuity. Hammer Marketing is a division of Buyers Acceptance, which has been serving automotive clientele since 1992. (www.thehammeronline.com)

Hammer Marketing has pioneered one of the first direct mail products to include optional tracking and call center follow-up components in one product. The most unique feature of their products is their ability to market to the same customer, on the same promotion, in a multitude of ways.

Hammer Marketing realizes that customers respond to both visual and audio stimulus separately. However, they have been successful in combing these media for a multiple effect.

The people at Hammer Marketing have been in and around the automotive industry for over a decade. They focus on marketing campaigns and customer centric programs that bring credibility and integrity into automotive advertising.

Hammer Marketing has utilized their custom phone cards in two very unique ways. First, this promotional product gives a legitimate reason to ask for customers' information (i.e. address) prior to a sale. As a free gift for stopping by, a promotional phone card is sent to the customer in the mail.

Second, in order to activate the custom phone cards, customers must contact Hammer Marketing's call center. This enables their trained staff to handle the call, activate the card, and set an appointment to return to the dealership. Early indicators predict cost savings by using this method. Hammer Marketing was able to eliminate some of their outbound call volume since customers want to call in to activate the cards.

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